iTunes Beatles Lincoln Tunnel billboards

Lincoln Tunnel Apple iTunes Beatles billboards

The New Jersey side of the Lincoln Tunnel

Well, the good news is that we’ve lost the Beatles as Manson’s Angels of the Apocalypse. The bad news is that now we have the Beatles cult of personality.

Soviet military parade, Red Square, 1941

Joe Stalin filled the Russian public space with Vladimir Lenin. Now, we have Steve Jobs doing the same here in America with John Lennon.

And then there’s the damage to the Beatles brand. The Beatles magic was their accessibility. Everyone knew that unless sired by a satyr they were never going to be a Jagger or a Richards. But, all you had to do to be a pea in the pod with Lennon, McCartney, Harrison, and Starr was to boycott the barber. Apple’s attempt to portray the Beatles as supermen lets the air out of the brand-vehicle’s tires.

Lincoln Tunnel Apple iTunes Beatles billboards

A closer look at the Apple iTunes Beatles billboards installed at the NJ side of the Lincoln Tunnel

iTunes Lincoln Tunnel Beatles billboards at night

The iTunes Lincoln Tunnel Beatles billboards at night

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Anthony Olszewski

Anthony Olszewski has written on a wide variety of topics: cage birds, tropical fish, popular culture, the poetry of Amiri Baraka and a chapter on genetics for a veterinary text book, as a small sample. He worked as an editor at a magazine produced by TFH, the world's largest publisher of pet books. Anthony Olszewski is the author of a booklet on Hudson County history, Hudson County Facts, and a book of short stories, Second Thief, Best Thief, that are sold on Amazon. Anthony Olszewski established PETCRAFT.com in 1996. A pioneer on the Web, the Site continues to provide unique information on a range of companion animals, focusing on birds and fish. As a community service, he operates Jersey City Free Books. Anthony Olszewski was born in Jersey City, NJ (Margaret Hague Maternity Hospital, 1956) and is a member of Mensa. Email at anthony.olszewski@gmail.com

One thought on “iTunes Beatles Lincoln Tunnel billboards”

  1. With the exception of Mount Rushmore, Wizard of Oz images have been absent from the American environment. That’s why the Citizen Kane campaign poster signifies bloated egotism, not greatness.

    Perhaps this aversion to the glorification of any individual harks back to the rejection of kings? Another explanation is the Protestant prohibition against idols.

    This would explain why the Nazis — clearly not averse to personality cults — focused on the swastika symbol rather than the person of Hitler. The Orthodox Church’s use of icons quite likely was what inclined the Russians to the personfication of power through grand images.

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