Ultimat vodka NYC 14th Street billboard

Ultimat vodka NYC 14th Street billboard close up

This Ultimat vodka billboard is installed on 14th Street in New York City, one block west of 9th Avenue.

The advertisement starts off with the suggestion that a present of Ultimat vodka will reflect well on the giver. At another level, since the graphic shows a black perpendicular phallic shape, as with the Remy Martin Things Are Getting Interesting ads, race-based unconscious fantasies are the genies in this bottle.

Ultimat vodka NYC 14th Street billboard bottle reflectionUltimat vodka NYC 14th Street billboard

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